Flambient or HDR - Which Technique Is Best for Real Estate Photography?

10 hours ago
2 min read

When photographing properties, capturing a space at its very best is essential - with natural colors, balanced light, and a true sense of depth. Two of the most popular techniques for achieving this are Flambient and HDR. But which one delivers the best results? Let’s take a closer look.

Flambient eller HDR — Dalagatan photographed by RBK Fotografi

What is HDR?

HDR (High Dynamic Range) is a technique where multiple exposures of the same scene are captured and then merged into one final image. The goal is to create a wider dynamic range, allowing both bright and dark areas to retain detail without becoming blown out or too shadowed.

Advantages of HDR

Effective for handling high-contrast scenes, such as interiors with visible windows.
Creates an evenly lit image across the entire frame.

Disadvantages of HDR

Can produce an unnatural or overly processed look if not handled carefully.
May require more time in post-production to achieve a realistic result.

What Is Flambient?

Flambient is a technique that combines flash lighting with natural ambient light. A base exposure captures the available light in the room, while a second exposure using flash helps lift shadows, enhance detail, and create more even lighting - all while preserving natural colors.

Advantages of Flambient

Produces more natural colors and stronger contrast, especially on walls and around windows.
Typically faster to shoot and edit than HDR.
Reduces the risk of color casts and overexposed windows.

Disadvantages of Flambient

Requires careful flash handling to avoid harsh shadows.
Achieving the right balance can be challenging without experience.

Flambient vs. HDR – Which Should You Choose?

If you’re aiming for images with more natural tones and accurate colors, flambient is often the preferred technique. It also tends to provide a faster workflow and less intensive editing.

HDR can be useful in situations with extreme contrast, but it generally requires more time and skill to avoid unnatural results.

Ultimately, the right choice depends on your shooting style and the look you want to achieve. However, if you’re looking for a more efficient workflow and images with cleaner, more realistic colors, we recommend giving flambient a try.

Interested in learning how to shoot with flash?

Check out our guide for practical tips and techniques.